McDonalds and Monopoly - A Gamified Crossover Among Two Brands in Popular Culture
McDonalds and Monopoly - A Gamified Crossover Among Two Brands in Popular Culture There are crossovers happening everywhere. From movies to automobiles and fast food to comic books; it’s everywhere. So what is a crossover? For those who are uninitiated to the idea of crossovers, it simply means an interaction or coming together of two distinct worlds which may involve people, objects or even ideas by transcending the various dimensions of time and place. Urban Dictionary has defined a crossover as “a fanfiction in which several fandoms interact with one another. This involves time travel and inter-dimensional travel to melt two different fandoms. Popular examples of crossovers can be seen in film franchises like the Avengers, where a lot of characters from the Marvel Comic Universe come together and interact with each other in a common storyline. All that said and done, how has gamification sought to enhance the fun element and t...